Bibliografia
Principal
- •The Management of Strategy - Concepts and Cases (11th Edition) Ireland, Hoskisson, Hitt South-Western Cengage Learning 2015 •Strategy, Process, Content, Context (4th Ed.) De Wit, Meyer South-Western Cengage Learning 2010 •Strategic Management and Business Policy (11th Ed.) Wheelen, Hunger Pearson Prentice Hall 2008: null null